 Search the Knowledgebase |
 Browse by Category |
|
|
|
|
|
| Random Sales Page |
|
Article Details
Last Updated
15th o September, 2007
|
|
Thank you for rating this answer.
|
Installing this script is very simple.
- First, unzip all the files into a folder onto your computer.
- FTP into your web server and create a folder inside your cgi-bin called "pd"
- Create another folder inside your "pd" folder called "data". Set the permissions
on the data folder to 777.
- Create 3 folders inside your "data" folders called
hits
sales
html
Set the permissions on these folders to 777.
- Upload the four .cgi files to your "pd" folder
- Set the permissions on all of the .cgi files to 755 except for config.cgi, set
the permissions on that file to 777.
- Upload the logo.jpg and invisible.gif files to your web site's "image"
directory (not inside the cgi-bin)
Now the scripts are installed. Next, you will need to configure them.
- Open up the config.cgi file to edit it.
- Each line is seperated by a pipe (|). You will only edit what is after the pipe, do not edit
anything before it for each line.
- The first line is your admin password. Edit "pass" to whatever you want.
- The next line is your path (not URL) to the data directory that you created. Do not
put a forward slash on the end of this. If you do not know, ask your tech support.
- The next line is the path (not URL) to the invisible.gif image that you uploaded to
your image directory.
- The next line is the URL to the logo.jpg file.
- Finally, this next line is the full URL to the sale.cgi file.
Now upload the config.cgi file to the cgi-bin/pd directory and set permissions
to 777.
Now your script is installed!
Type the URL of the admin.cgi file into your browser. When the page loads, enter
the password that you set in the config.cgi file.
Next, click on the "Add Campaign" button. This is where you will add new split testing
campaigns. You can split test as many different sales letters as you want.
The "Campaign Name" is what your split testing campaign will be called. I suggest entering
only letters and/or numbers here. No special characters of any sort. For instance, if the
sales letter you are going to test for this campaign has the domain name of widgetsforyou.com,
you could just enter "widgetsforyou" here.
Next, enter a description of what this campaign is about. For instance:
"Testing different headlines for widgetsforyou.com"
For the next 5 fields, enter the full HTML of the page that you are testing. Each
HTML page will have one thing different about them.
So, the first HTML page you enter in the first field will have headline number one, the
second field will be the same page with a different headline, the third will be yet another
headline, etc.. Enter the full HTML pages into each box. The script will rotate through
these pages when visitors come to your site.
After a campaign is created, all that is left is to put an image tag on your after order page
(thank you for ordering page) so that the script can track which test
is producing orders for you.
To do this, go to the main menu in the admin.cgi script and click "View" for the campaign
you just created. After that, scroll to the bottom to find the image tag to add to your
after order thank you page for that campaign.
And that's it. Your script is installed and ready to roll. Now all you have to do
is Send all of your traffic to the split.cgi?campaignname.
So if the campaign you created was called "widgetsforyou" then you would send your
traffic to:
http://www.yourdomain.com/cgi-bin/pd/split.cgi?widgetsforyou
You can also rename the split.cgi file to anything you want, and/or use any
kind of redirect method you want to send visitors to that file.
When people visit that page, they will get whatever HTML page is next in the rotation.
The system will also log their IP address so if they revisit your page, they will
see the same page that they saw the first time.
If they order, the sale.cgi script that is linked to through an image tag on your
after order thank you page will read which HTML page they were at before ordering
and display that information for you to see which test is the most successful.
Testing is very powerful and should be done regularly. Now you have the perfect tool
to do it!
See you at the bank!
|
| Related Articles |
|
No related articles were found.
|
| Attachments |
|
No attachments were found.
|
Loading... Please wait...
Print this page
Email this page
Post a comment
Subscribe me
Add to favorites
Remove Highlighting
Edit this Article
