email stats

Having a home based business is a great opportunity for someone who can’t take the 9 to 5 working conditions and wants to be their own boss. However, there is so much to learn and so many options to help you keep your online business going. One of the options is to purchase various software that will help you track different aspects of your business, such as Email Stats. This software will help you track your outgoing and incoming emails to both customers and potential customers so you know who has been contacted and with what information.

Email Stats does more than help you keep track of who has been emailed with what information, it also helps you keep track of incoming emails as well. You want to be able to know how many times customer number five emailed you about a problem he or she has been having or about a delivery, then Email Stats can help you. With categories you set up, and at intervals that are appropriate for you, such as hourly or daily or even every other day, you decide when you get your statistics and what they are for.

Email Stats helps you to track you statistics in ways you never thought possible! You can set up the tracking at your discretion, and make groups or categories of people and set the parameters of what you want tracked. For example, if you want only people who purchased a certain type of software you are selling, but did not purchase the additional ‘add-on’ you can set these parameters and Email Stats will track this for you, helping you to target your next sales letter to these people.

Being able to tailor your sales letter to specific clients and their needs is a great thing and Email Stats will be able to help you do just that. People would rather get a customized letter than a general ‘to all’ letter in their in-box and wouldn’t you? it would be great to know exactly what each person has purchased and what they have passed up so that you can direct market to them and the Email Stats will help you separate and keep them separate for as long as you are running the program.

Email Stats also contains a keyword density file which allows you to determine which keyword is being used in each email and how much or what the density (percentage) of times it is being used. This is important if you plan on using your emails as archives and then have them picked up as keywords for the search engines. Having your website in the top ratings of the search engines is important and Email Stats will help with this because it will help you collect your emails to various groups – remember, you select the categories and then you can distribute the newsletters to email recipients who have not purchased a certain item or to show everyone on your email list a new product.